Branded With Purpose – Creating Real Jobs for Neurodivergent Australians
Why We Exist
At Better Merch, we are a social enterprise that believe your branded products should do more than just look good - they should do good.
We're a purpose-built social enterprise that exists to create meaningful, scalable employment for neurodivergent, long-term unemployed, and rural Australians. We do this through a tech-enabled merchandising platform designed with process-led roles, automation, and structure - making it ideal for individuals who thrive with clarity, repetition, and flexibility.
The unemployment rate for neurodivergent Australians remains unacceptably high. Not because of a lack of talent, but because traditional workplaces aren’t built with them in mind. We’re here to change that.
By embedding inclusive employment into the merchandise industry, we’re proving that a business can deliver great products and greater impact.
We don’t just create merchandise -
we create employment pathways.
Our Model
Our Vision
• Process-Driven Roles: Our workflow is broken into repeatable tasks across design, order processing, content creation, fulfilment, and admin.
• Remote-Ready: We support regional and hybrid work with digital infrastructure and visual workflows.
• Eco-First: We champion sustainable merchandise, helping reduce waste in Australia’s $2.3B promotional products industry.
• Scalable: From 50 to 50,000 units, we handle projects of every size while embedding purpose at every step.
To employ 15 neurodivergent Australians within three years, collaborate with suppliers who share our values, and scale a national model of inclusive employment - powered by real work, real products, and real outcomes.
We are proud to already employ Cody, our first team member, who was previously unemployed for over 8 years. With the right support, Cody is now thriving - and we’re just getting started.
Our Impact
Meet Our Supporters
• Designed for impact reporting to help your business track its ESG outcomes
• Every order helps fund inclusive training, coaching, and employment
• We help clients align with social procurement goals and tender opportunities
Our governance includes a powerhouse advisory board with lived experience and sector expertise
We collaborate with remarkable people and organisations including:
• Holly Fowler, founder of Wable, a neurodivergent-focused app for employment and connection
• Robyn Young, a respected voice in Indigenous employment and engagement
• Mark O’Connell, Head of Property at Vinnies and neurodiversity advocate
• SheForce, FRNTLNE, Hellas Cakes, and many more
Want to Work With Us?
Whether you're a procurement officer looking to make your social spend matter, or an organisation seeking custom, sustainable merch - let’s make your merch mean something.
We’re ready to partner with:
• Corporates who want to align their branding with their values
• Government and NFPs with a focus on social procurement
• Suppliers who are keen to be part of an inclusive, future-ready supply chain